National Sales Manager
Job Title: National Sales Manager
Reports To: Managing Director
Job Summary:
The National Sales Manager will be responsible for overseeing and managing sales operations for the company’s full range of chemical products across the country. This role requires a seasoned and results-driven professional to design and implement strategic sales plans, lead a national sales team, and engage with customers and partners. In-depth knowledge of the chemical industry, market trends, competitors, and customer needs is essential to drive sustainable growth.
Key Responsibilities:
Sales Strategy & Execution
Develop and implement national sales strategies for all product lines.
Drive sales growth by identifying new opportunities and expanding market presence.
Establish and monitor KPIs to assess sales performance and team efficiency.
Team Building & Leadership
Build and manage a high-performing national sales team.
Recruit, train, and retain top sales talent.
Provide leadership, coaching, and performance feedback.
Conduct regular reviews and set clear objectives.
Market Analysis & Customer Insights
Track market trends, competitor activities, and customer needs.
Ensure the sales team is well-versed in industry standards and product offerings.
Maintain strong relationships with key distributors, wholesalers, and end-users.
Sales Forecasting & Reporting
Prepare sales forecasts and budgets aligned with business goals.
Deliver regular reports on sales performance and potential challenges.
Identify risks to growth and propose corrective actions.
Customer Relationship Management
Cultivate long-term relationships with strategic clients and partners.
Attend industry events and networking functions to stay ahead of market trends.
Collaborate with marketing and product teams to leverage customer feedback.
Product Knowledge & Promotion
Maintain deep understanding of company products, applications, and benefits.
Support product development by identifying market demands.
Contribute to the creation of marketing materials and promotional strategies.
Budget & Resource Management
Manage the sales department budget efficiently.
Oversee allocation of sales resources, including promotional materials and samples.
Compliance & Safety
Ensure compliance with safety regulations and environmental standards.
Promote the safe handling of chemical products and educate clients accordingly.
Required Qualifications:
Education:
Bachelor's degree in Business, Chemistry, Chemical Engineering, or related field. MBA preferred.Experience:
Minimum 7 years in sales within the chemical industry.
At least 3 years in a sales management role.
Experience with the company’s product range is highly preferred.
Proven record in team leadership and achieving sales growth.
Skills:
Strong leadership and communication skills.
Excellent negotiation and analytical abilities.
Proficient in CRM tools and Microsoft Office Suite.
Ability to multitask and perform in a fast-paced environment.
Key Competencies:
Leadership & Team Management
Strategic Thinking & Planning
Market Research & Analysis
Client Relationship Management
Budgeting & Financial Oversight
Product & Industry Knowledge
Compliance with Safety & Regulatory Standards
Working Conditions:
Full-time position
Travel required for client meetings and industry events
Competitive salary with performance-based incentives
- Department
- Sales & Marketing and Business Development
- Locations
- Pakistan
- Job location
- Lahore

Sperton
We are on a mission to be a one-stop solution provider for Global Recruitment, People Management and Global Mobility services by understanding the needs of our clients and delivering exceptional services beyond the market standards.
National Sales Manager
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