Senior Digital Specialist
We are seeking an experienced Senior Digital Specialist to lead and optimize paid search campaigns across Google Ads, Bing Ads, and other platforms. You’ll play a critical role in driving ROI for clients, managing multiple-budget levels of campaigns, and delivering data-driven insights.
As a Senior Digital Specialist, you will be responsible for onboarding new customers and working closely with them at all stages of their time with us. You shape strategies and give tactical recommendations about our customer's digital presence. You are the one who operationally manages, identifies, analyses, and optimizes data-driven opportunities in our customer's digital channels.
Key Responsibilities:
• Lead strategy and execution to meet client KPIs for Paid campaigns. Main expertise required within Paid Search and extra plus for other channels (both Paid or Organic).
• Account structure and optimization, keyword research, bidding and ad copy optimization, and A/B testing assisted by AI powered tools.
• Collaborate with cross-functional teams to ensure alignment with broader marketing goals.
• Manage client communication, report on KPIs, recommendations, and strategic plans.
Requirements:
• 4+ years of experience managing paid search campaigns (Google Ads, Bing Ads).
• Strong expertise in Google Analytics, Tag Manager or similar tools.
• Proven track record of driving measurable results and managing large budgets.
• Excellent communication, analytical, and project management skills.
• Experience on client management and customer centric approach.
• Google Ads and Analytics certifications.
• Are efficient, organized and have an eye for detail.
Considered as plus:
• Knowledge of SEO best practices and how paid search and SEO can complement each other.
• Knowledge and experience in other paid channels such as Linkedin, Meta, TikTok, Display and Video.
• Understanding of conversion rate optimization (CRO) and experience working with landing page optimization.
If you’re passionate about digital marketing and ready to drive performance for our clients, apply today! Let’s create magic TOGETHER ✨🌟
- Department
- Consultant jobs
- Locations
- Sweden
- Remote status
- Hybrid
- Employment type
- Contract
- Job location
- Ludvika, Sweden
- Employment Level | Seniority
- Mid-Senior level
Colleagues
Workplace & Culture at Sperton
At Sperton, we believe that great results come from great people.
Our culture is built on trust, collaboration, and a shared passion for delivering quality in everything we do.
We are a Norwegian-owned international company with colleagues across Europe, Asia, and the USA, working together seamlessly across time zones and cultures. Our teams are diverse, yet united by the same goal — to connect people and companies in meaningful ways.
We value openness, initiative, and continuous learning. Everyone at Sperton is encouraged to take ownership, share ideas, and challenge existing ways of working to make our solutions even better.
Even though we operate globally, our approach is personal. We take pride in creating a supportive and inclusive environment where people feel heard, respected, and motivated to grow — both professionally and personally.